Thursday, May 20, 2010

Our Montreal Bridal Store

You may have guessed by now that we are very different from most bridal stores in Montreal. I like to think that we've raised the bar quite a bit. (Let's face it: when you think of shop windows with dresses and mannequins straight out of the 80's it makes one cringe just a little.)

So, what makes us different?

1) Our central location yet private loft environment

Our twelve-foot ceilings and view of the mountain are truly inspiring. See the video for a "virtual" experience of our space!

2) All our wedding dress designs are customizable.

Are you a picky shopper? Of course you are! We're talking about your wedding dress here. There is no need to compromise. We can modify any of our designs to suit you that much better. I don't mean modify after the fact like everyone else. Your dress will be hand made for you specifically including any design changes requested. Almost anything is possible!

3) All our bridal gowns are made-to-measure

We realize that women come in all shapes and sizes. That's why all our dresses are custom-made to your 12 key measurements. This is a world apart from the usual process in almost all other stores: they take your three measurements and then order a dress in your "largest" measurement. When the gown comes in, they ask you to come in for a fitting to take in your dress and shorten it. Aside from being expensive, it is a hit and miss process that can actually compromise the design of your dress. That's why we believe in doing it right the first time: your dress pattern is adapted to your measurements first, then created specifically for your shape. When you try it on for the first time you won't believe how flattering it is on you. As the saying goes, there is no style without fit!


Sunday, May 2, 2010

Lis Simon Wedding Dresses in Montreal

I'm proud to announce that we are the first retailer in Eastern Canada of the Lis Simon line of wedding dresses.  I met the team behind Lis Simon at the Chicago Bridal Market exhibition at the end of March.  I was immediately struck by the quality of the designs and fabric.  What really got me next were the inner construction details.  Let me just say Wow.  I am a real stickler for boning and an inner wide elastic strap to  give structure and support.  (Blame it on my background in Architecture.)  This is surprisingly hard to find! The Lis Simon line is the best in this department that I have ever seen.  The result of this is that her strapless dresses stay put 1000%.  No slipping down, period.  The effect of the boning is that it molds you subtly into more of an hourglass figure.  It's like the benefits of a whole slew of Pilates and Yoga classes.  Instantly! :)  You gotta love that!

By this point I wanted to carry the line, but can they be made-to-measure?  After all, that is the concept behind Christianne Brunelle Couture Nuptiale...!  The answer is yes.  Not only can they be made to measure, they can accommodate several customizations: custom train length, changing a zipper closure for a lace-up style or vice versa.


Finally, I have to mention the embellishments.  This is definitely one of the defining elements of the Lis Simon line.  The lace is very unique and light.  The beading is modern and innovative -  never overdone.  Some of the dresses even come with polished stone spherical buttons that can be done up to conceal the zipper.  This one detail alone gives the impression of a $5000 dress with a price tag of less than half that.


So yes, I'm definitely in love with these gowns.  We will have a trunk show of the entire line in the coming months.  An event not to miss!  As of today we have three styles in our showroom with three more coming in two weeks.  Many more are coming in two months.  Can't wait!